Today I want to get into how to efficiently use Canva. Social Media posts with visuals have a much higher engagement rate than those with just text so it is important for ALL business owners to master a tool like Canva which offers you a simplified way to create beautiful graphics at a very low monthly rate.
For small business owners, it is impossible to pay a graphic designer for ever single post that you create, it becomes way to costly. I highly recommend that you learn how to use Canva well.
But, if you are one of those who are spending way too much time creating graphics, this post is for you. Here are six tips to save time and keep you organized while creating your social media graphics with Canva.
1. Save your Brand Colors, Fonts and Logo
Most of you might know this already but just in case you don't, you can save your brand colors, fonts and logo in the Branding Kit section. This will give you quick and easy access when you are working on your designs without having to go looking for Hex codes.
2. Use the templates!!!
Canva makes designing so easy, they provide 1000s of templates that are free to use. Why stare at a white blank screen wondering what to design when you can find something that has already been designed and make it yours!!!
3. Use the FOLDER
Folders help you stay organized. A good idea would be to create a folder for your Pinterest Graphics, another one for your blog featured image, Facebook, Instagram, Opt-ins. Whenever you create a new design, you will save it in that folder. Then, you can use these as a template when designing a similar graphic.
4. Categorize your uploaded images into folders
If you have Canva Pro, you can put all your uploaded images into Folders as well, making them easier to find. If you're like me and you are uploading tons and tons of images daily, this is a life saver.
5. Why not hire a designer to create some templates for your brand
If you hire a designer to create some Canva templates for you, you will have a professional looking graphic that you can edit yourself any time. If this is something that you need help with, I can definitely help you. Why not schedule a call where we can discuss your needs.
6. Magic Resize Button
Can I get an AMEN! This is a life saver. Instead of trying to recreate the same graphic in different size, Canva Pro does all the work for you. You just have to input the size you need your graphic in...and Boom...it does it for you!
If you find these tips helpful, let me know in the comments! And, if you have any other Canva questions, feel free to let me know and I will do my best to address that!